Guest Lecture

2019-09-05
   

A Guest Lecture on Advertising Campaign and Event Management

on

6th September 2019

Organized by

Department of Visual Communication & Animation

Venue: Seminar hall Anna Block, Maduravoyal

Synopsis:

Advertising is a persuasion, and that persuasion is not a science but an art form. Therefore, advertising is the art of persuasion.

Too many marketers focus on numbers and logistics but spend little time on the creative aspect of their campaign. And that’s a real shame, because it is ultimately your ad’s ability to emotionally move people that will get them to respond and eventually, convert. At Media Space Solutions, we always walk our clients through a creative discovery session. This process allows us to deeply understand the brand, the goal, and the audience so that we may create campaigns with the highest chance of succeeding.


Objective:

If you’ve never conducted a creative discovery session, here are some tips to get you started.

Here we the department of Viscom and Animation conducts an Advertising campaign on International Week of Peace from  16th September to 21st September 2019. In that event we are going to have a week campaign activities that are placed in and outside the University.

In order to get the knowledge about the Campaign from Planning to execution, we requested the Industrial person to give away idea to the Students through a Guest Lecture.

Guest Speaker :

 

Mr. C. Immanuel Robinson,

Director - Alpha Advertising

Director Omega Cine Advertising

CEO - Hue Flix Entertainment.

He will share on, How to develop an Advertising Campaign and which strategy best fits your business. He will also help us to improve your brand with a well-executed online Advertising Campaign.Moreover, he will guide as to start an event planning service - Entrepreneur.

Above all, he will share on , How good is he Event Management as a Career Option?.

 

For Details and Enquiry:

Mr. Dhanush Ram T P

Assistant Professor

9688864671


Mr. Rajasekar S

Co Ordinator

9003099139